After evaluating numerous running apps, the thought occurred to me that there isn't an option that connects community, merchandise, and an exercise app all in one place. Trophy Running solves all of those problems by creating a community of runners, blending the digital space with a real-life running club.
A major facet of social media that is rarely utilized by organizations is the idea of supporting real-life communities by supplementing their contact through social media.
Trophy Running aims to serve this market-driven need by connecting like-minded people in close or far proximity through social media and further deepening the ecosystem created by these connections through their app and even their digital storefront.
Selected Works
2034 Winter OlympicsIdentity
ForeverLawn Brand RedesignCorporate Design
Trophy RunningBrand Design
Print DesignPrint Design
Social MediaSocial
Spirit Airlines RedesignCorporate Design